Strategic Articulation          cultivating your growth

Why Use Strategic Articulation

Strategic Articulation is a self-help resource for company owners, CEOs, and management teams to assist in developing executable growth strategies. These strategies should satisfy twin objectives. First, strategies must be practical, pragmatic, and tuned to entrepreneurial teams versus Fortune 500 strategic planning departments. Second, strategies must be based on proven principles and frameworks validated through research conducted by leaders in the fields of business strategy and innovation.

What Strategic Articulation Does

Strategic Articulation helps firms focus on the key elements driving growth so you can develop markets with the greatest profit potential.

Who Benefits From Strategic Articulation

• Entrepreneurs envisioning their first product or service
  
  
• Management teams charged with expanding a product line
  
  

• Firms realizing what worked in the past will not work in the future

• Firms with a strong track record facing flattening sales

• CEOs evaluating growth or exit strategies
  
  

• Owners of established companies seeking a strategic buyer or investor

About The Author

George Myers works with technology companies to implement growth and exit strategies. He has over twenty years of experience managing technology and software companies and has an extensive background working with firms ranging in size from small start-ups to the largest multi-national institutions. During his corporate career, George worked for an S&P 500 global software and services firm, which was one of the most acquisitive firms on Wall Street. He served as one of three executives for a $500 million division where his responsibilities  included strategic planning, acquisitions, sales, marketing, and product management. He also directly managed several product companies and 500 hundred employees generating over $125 million in annual revenue, of which over 70% was recurring. As an entrepreneur, George is the founder of a software services firm and is a managing director at Founders Investment Banking.

George has an MBA with a concentration in quantitative methods and a Master's of Science in Administration and Planning. He is a Certified M&A Advisor, a member of the Association of Mergers & Acquisitions Advisors, and actively supports the entrepreneurial business community when he isn't adding to his 3,000,000 frequent flyer miles.

George can be reached by email or via LinkedIn.

Equifinality defined

1. The same final state may be reached from different initial conditions and in different ways.
- Bertalanffy

2. Equifinality is the principle that in open systems a given end-state may be reached by many potential means.
- Croft

3. The outcome of equifinal processes cannot be predicted from initial conditions, nor can its specific path of progress. Rather, it depends on moment-by-moment opportunities available in the immediate environment.
- Durkin

4. colloquial: Multiple means to the same end.

5. synonym: Entrepreneur